A Lifetime Dedicated to Capturing Real Moments

Will Blochinger began his storied career in 1995 in Los Angeles, where he photographed such luminaries like Metallica, Snoop Dogg, No Doubt, Cheech & Chong among others for magazines, albums, and publicity. His appetite for bold, story-driven imagery led him to become Head of Photography at the Hard Rock Hotel & Casino in Las Vegas, shaping campaigns that resonated with audiences worldwide.In 2019, he followed a calling below the sea in the country of Belize. Today, Will blends his Avant Garde studio-grade craft with underwater technique to reveal the amazing Belize’s incredible marine biodiversity and diverse ecosystem within the Mesoamerican Barrier Reef—the colour, movement, and micro-dramas that define life below the waves. His work seeks to educate as it amazes, highlighting reef ecology, conservation needs, and responsible diving practices so future generations can share these wonders.